Endless lifetime
Unlike a digital ad that vanishes after the click, an NFC object stays on your customer's desk or in their pocket for years.
Calculator · ROI · NFC promotional products
Connected giveaway ROI calculator
Estimate the real return on investment of your NFC promotional items with verified industry data. Tweak your business inputs on the left, watch your projection update on the right.
0Scans / month
0Google reviews / year
0Leads / month
0$Additional revenue / year
Business projection details
Methodology
Comparative performance analysis
| Metric | NFC giveaways | QR code only | Paper flyers | Catalogue |
|---|
Why
Why connected objects change everything
Landing page included
Every giveaway ships with a mobile-optimised interface. Save the dev cost (~$500) and enjoy a digital support ready to convert.
High-performance capture
Thanks to the physical/digital combo, our objects show 30% to 60% lead capture rates, vs less than 2% for a regular flyer.
Methodology
How we calculate your ROI
Engagement (scan rate)
We use a monthly scan rate of 5% to 15% of the total fleet, observed across our customer base. The rate varies based on object utility (a keyring scans more than a decorative magnet).
Capture rate
The % of people taking concrete action after scanning. Our landing pages are tuned to maximise this rate via embedded lead magnet mechanics.
FAQ
Frequently asked questions about connected giveaway ROI
Why invest in connected giveaways instead of classic items?
Traditional promotional products generate zero measurable data. With NFC giveaways, every scan is tracked in real time. You know exactly how many people interact with your brand, how often and how much revenue it drives. The difference between blind spend and strategic investment.
How are 30%–60% lead capture rates calculated?
Our rates come from real performance observed at customer sites. The landing page included with each giveaway is tuned for mobile conversion (short form, fast load, clean design). A paper flyer gets less than 1% conversion because users must type a URL. NFC removes that friction: a single tap and the user is on your action page.
Does the simulator account for repeat customers?
Yes. For industries where customers naturally return (restaurants, fitness, B2B services), we apply a recurrence factor based on industry averages. For example, a restaurant patron returns 3 to 4 times a year on average, multiplying the value of each captured lead.
What is the real lifetime of a connected giveaway?
An NFC keyring or magnet has a 2-to-5-year lifetime minimum. Unlike a flyer (binned in 24h) or a catalogue (obsolete in 6 months), your object stays active and visible for years. Better: change the link destination anytime from your back office, no need to redistribute new items.
Are the estimates guaranteed?
No, estimates are based on observed averages and do not constitute a guarantee. Performance depends on many factors: offer quality, landing page appeal, targeting accuracy. The simulator gives 2 scenarios (realistic, optimistic) to show an honest range.
Ready to launch?
Turn your giveaways into a measurable growth lever.
Get a costed quote within 24 working hours. Made in France, delivery in 10 to 15 days. Our team handles brief, landing page and tracking with you.