Craftsmen · 7 mins

Goodies for artisans: how to generate Google reviews and build customer loyalty

For a tradesman, an additional Google review is worth more than a flyer in the mailbox. Here's how to get it with a connected goodie.

Craftsman presenting his client with an NFC Timelapse-3D plate for Google review after intervention

For a plumber, an electrician, a carpenter or a mechanic, the majority of new customers arrive via Google: local search, stars, photos, testimonials. Without reviews, no visibility.

The connected goodie is a simple tool: a magnet or an NFC plate left with the customer transforms satisfaction into a Google review, in a single scan.

What media should be left with the customer?

Three items work particularly well for crafting professions.

PurposeWhere to place itExpected effect
NFC magnetOn the fridge or electrical panelGoogle review + after-sales service reminder
NFC home plateIn the company or vehicleFiltered opinion, professional approach
Commercial NFC cardSlipped into the invoiceRecommendation + sponsorship

The “satisfaction → Google review” scenario

The customer scans the magnet and arrives on a page that asks them if they are satisfied. If he says yes, he is redirected to your Google listing. If he says no, he accesses an internal form to report a problem.

You increase the rating, you limit negative public opinions and you deal with after-sales service dissatisfaction.

And loyalty in all this?

The magnet stays in the fridge for 12 to 18 months. When the customer has a new need (boiler, leak, quote), your contact details are in front of them and a scan is enough to call you.

You can also trigger a sponsorship: 1 recommended customer = an advantage. All tracked in the back office.

Are you a craftsman?

We create your magnet or NFC plate, your filtered review page and scan tracking. Quick start.

FAQ

How many Google reviews can we expect to generate?

With a filtered route and a well-placed magnet, many craftsmen observe 3 to 8 additional notices per month depending on the volume of interventions.

Is review filtering legal?

Yes as long as you don't delete any reviews: we direct dissatisfied customers to an internal channel, without blocking those who still want to publish.

How much does an NFC magnet for craftsman cost?

From $2.80 excluding tax for 1,000 units, and around $3.80 excluding tax for 500 units. Customizable to your colors and logo.

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